What Twitter Tools Should Every Business Be Using Today?
Dallas Twitter marketing expert Qamar Zaman outlines the three best tools for business marketing efforts today.
Twitter marketing is a vital asset for businesses today to not only stay competitive, but also realize their own individualized goals for success. Why? Consider these statistics. Twitter has 100 million daily active users. The top social network sees an influx of 36 million unique visitors per month. A social network with the capacity to handle 18 quintillion accounts worldwide, Twitter is also used by 80 percent of the leaders of the world. So the question isn’t whether businesses should be utilizing Twitter to connect with potential customers and increase their revenue stream. The question is what tools should businesses be using to make sure they are getting the most from their Twitter marketing campaigns?
How Do Businesses Benefit from the Use of Twitter Marketing Tools?
Twitter marketing tools come in various forms in the current arena. There are tools for Tweeting, tools for replies, tools for tracking, and so on. These tools are essential for the best business practices today because they facilitate Twitter marketing at the level needed to sustain and see monumental success with a strong Twitter marketing campaign. It is important; however, that before deciding which tools to use, businesses outline their specific goals and choose accordingly.
The Best Twitter Tools to Use Today
- Buffer – Buffer is the Twitter tool for you. If you’re looking to amp up your content on Twitter, Buffer’s scheduling feature allows you to schedule out tweets to the exact moment you want them tweeted from your account.” The resource can also assist businesses that aren’t sure what to Tweet with suggestions on what messages can be posted next.
- Mention – With Mention businesses can stay “up-to-date with any mention of your business or company on Twitter, from published articles to business-name mentions, mention alerts you whenever someone is talking about you.”
- SocialCentiv – Twitter marketing application for businesses that have the main goal of finding potential customers on Twitter, SocialCentiv is the ideal solution. The tool “helps you find consumers ready to buy on Twitter by sifting through the noise on Twitter and finding conversations relevant to your product and/or service” and “easily respond with a special offer and start growing your business.”
The use of one or a combination of all of these platforms can help businesses increase the number of leads drawn to their websites dramatically in a relatively short time frame.