09/03/2013 (press release: CambridgePRGroup) // Manchester, N.H. // AutoFair Ford
Ford, Chevrolet and Dodge have been battling for dominance in the pony car market for decades, but it appears the Blue Oval brand is in the lead, according to J.D. Power and Associates’ Automotive Performance, Execution and Layout (APEAL) Study. The 2013 Ford Mustang earned first place in the Midsize Sporty Car segment of the study, which is based on reviews from new-car buyers after 90 days of ownership, besting the likes of the Camaro and the Challenger.
Now in its 18th year, the J.D. Power and Associates APEAL Study measures customer satisfaction in 77 different categories based on the responses of more than 83,000 purchasers and lessees of new 2013 model-year vehicles. Vehicles are scored on a 1,000-point scale, and none earned a higher score than the Mustang, proving that this pony car’s shine hasn’t diminished with time.
“The new Mustang combines retro-cool looks with modern power and performance to create an unbeatable pony car,” said John Crowley, general manager of Autofair Ford, a Ford dealer in New Hampshire. “That winning combination ensures drivers will stay in love with their ride for not just years, but decades.”
Available with three different engines, including a potent 3.7-liter V6, 5.0-liter V8 and a supercharged 5.8-liter V8, the Mustang also offers impressive fuel economy, returning up to 31 mpg on the highway. Inside, there are a number of retro cues, but also the latest technology like the SYNC infotainment system that makes staying connected a hands-free affair. Voice-activated controls handle most of the heavy lifting, leaving drivers with their hands on the steering wheel where they belong.
About Autofair Ford:
Autofair Ford has been serving the driving needs of Granite State residents for years, proving top-quality new and used Ford sales, service and parts in the Queen City. With a focus on customer service and a full lineup of vehicles including the Ford Focus, Fusion, F-150, Mustang and more, Autofair Ford has something for every budget and lifestyle. Visit their showroom at 1475 South Willow Street in Manchester, N.H., or call them at 888-370-6822. You can find them online at www.autofairford.com or on Facebook at www.facebook.com/AutoFairFordNH.