05/22/2014 (press release: CambridgePRGroup) // MILWAUKEE, Wisconsin // Rosen Kia Milwaukee
Kia has consistently achieved impressive growth in the United States during its first 20 years, and last month the South Korean automaker passed another significant milestone: reaching 5 million vehicles sold stateside. Helping Kia meet that major mark where its best-ever April sales, with 53,676 of the brand’s models finding new homes for a 13 percent increase year-over-year.
While the Kia Optima midsize sedan was the lineup’s sales leader by a narrow margin last month, it was the recently redesigned Kia Soul urban passenger vehicle that really drove sales growth, with the model moving 14,403 units for a 27 percent jump compared to April 2013. That tally is an all-time monthly sales record for the Soul, which received a more aggressive exterior, a stiffer chassis, and newly available technology like an eight-inch touchscreen and the second-generation UVO eServices infotainment system for the 2014 model year.
“The Soul has been very popular with urban drivers because of its unique mix of style, versatility and technology, and Kia built on all those things for the 2014 model year while also improving the vehicle’s handling and ride,” said Jeff Rosen, general manager of Milwaukee, Wisconsin Kia dealer Rosen Kia Milwaukee. “Those upgrades to the Soul have provided a big sales boost, and Kia should pick up even more momentum at dealerships later this year when it launches another versatile redesigned model in the form of the 2015 Sedona.”
Unveiled at the New York International Auto Show last month, the 2015 Kia Sedona midsize multi-purpose vehicle sports a prominent version of the brand’s tiger-nose grille, while its sculpted hood and sharply raked windshield make the model look more like a crossover SUV than a minivan up front. Buyers will also get a more responsive ride than the 2014 Sedona thanks to a new 276-horsepower 3.3-liter V6 engine and a new chassis that features 36 percent more static torsional stiffness than the Sedona’s closest class competitor. Like the new Kia Soul, the 2015 Kia Sedona will be available with the second generation of UVO eServices, and it will also offer enhanced safety for the whole family with new optional technologies like a Forward Collision Warning System, Blind Spot Detection and Rear Cross Traffic Alert.
About Rosen Kia Milwaukee:
Rosen Kia Milwaukee has been serving the automotive needs of Wisconsin residents for years, providing top-notch new and used Kia sales, service and parts in a customer-focused environment. Their Milwaukee dealership offers the entire lineup of new Kia vehicles, including the Kia Soul, Optima, Sorento, Sportage, Forte, Rio and Sedona. Whether visitors are looking for a new vehicle or thorough Kia service and repairs, Rosen Kia Milwaukee aims to exceed customer expectations every time. Visit their showroom at 5505 South 27th St. in Milwaukee, Wis., or call them at 414-239-9200. They can also be found online at www.kiamilwaukee.com or on Facebook at www.facebook.com/RosenNissanKia.