06/11/2014 (press release: DebraT) // Louisville, KY, USA // Wendy Treinen, Brown-Forman
June 10, 2014, Louisville, Ky. – Early Times® Kentucky Whisky will kick off its inaugural Operation Weekend Pass program on June 14 by hosting a group of Fort Campbell service members for a day of fishing on the Cumberland River.
Through the Operation Weekend Pass program, Early Times will host a group of 40 active duty military members from Fort Campbell for a fishing outing which kicks off at McGregor Park in Clarksville, TN. Service members will receive rods and reels, tackle packs, t-shirts and caps as well as a cookout at the end of the day in appreciation for their service.
From June to December, Early Times will host several hundred service members from military installations across the United States for a total of seven fishing events. In addition to Fort Campbell, the remaining six events will take place for service members at the following military installations: NSA Memphis Naval Station, Fort Knox, Maxwell Air Force Base, Hurlburt Field, Eglin AFB and Fort Jackson. For more information and to register, active duty service members may call the Operation Weekend Pass hotline at (202) 740-0808. Space is limited.
“All of us at Early Times honor and support our nation’s servicemen and women, and we are very excited to kick off our Operation Weekend Pass program,” said Therese McGuire, Brand Manager for Early Times. “We recognize and sincerely appreciate the sacrifices made by our military members. Operation Weekend Pass is just one way for us to show support to our military community.”
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About Early Times
Early Times is enjoyed in 28 countries around the world and the Early Times Mint Julep is the “Official Drink of the Kentucky Derby™.” For more information visit www.earlytimes.com or Facebook at www.facebook.com/EarlyTimesWhisky. Brown-Forman Corporation, Louisville, Kentucky, is a diversified producer and marketer of fine quality alcohol brands, including Jack Daniel’s, Southern Comfort, Finlandia Vodka, Woodford Reserve, Tequila Herradura, el Jimador Tequila, Canadian Mist, Old Forester and Korbel California Champagnes.
The best TIMES are enjoyed responsibly.
Early Times Distillery Co., Kentucky Whisky, 40% Alc. by Volume, Louisville, KY
©2014 EARLY TIMES is a registered trademark
FOR INFORMATION CONTACT:
Wendy Treinen, Brown-Forman